Mobile World

Hong Kong (PRWEB) May 26, 2011

IEEE, the world’s largest professional association advancing technology for humanity, today announced it is hosting the first IEEE Technology Time Machine (TTM) Symposium. Being held in Hong Kong, 1-3 June 2011, the IEEE TTM is a unique event for industry leaders, academics and decision makers in governments who direct research and development (R&D) activities, plan research programs, or manage portfolios of research activities. Register here:

http://www.techbeyond2020.ust.hk/register.html.

WHAT:

Atlanta, GA (PRWEB) June 02, 2011

LBi, the independent global marketing and technology agency, has announced the appointment of Robin Glass as Director of Business Development for the Atlanta office. Glass will work with key members of the leadership teams in New York and Atlanta to cultivate new business opportunities for the agency.

Robin has a wealth of experience in our field and is well-known in the agency world, said Lisa Harper, Managing Director of LBi Atlanta. We could not be more excited to have her on our team and were looking forward to working together to identify, pursue and win new work in domestic and international markets.

An exceptional sales and marketing executive, Glass has owned and managed consultancies in both New York and Atlanta, with a special emphasis on branding and marketing, technology and operations.

I was really impressed by the passion and dedication that LBi brings to every project, Glass said. The agency has a rare blend of creative and technical expertise, and Im looking forward to helping them leverage both for leading brands and businesses around the country.

Glass joins recent hires Julie Orr, Senior Strategist, and Randi Drinkwater, Account Director, as LBi continues to build a robust strategic framework to guide its award-winning creative division and a technology division that has created breakthrough solutions for leading Fortune 500 companies, including Newell Rubbermaid and Bayer CropScience.

For further information please contact:

Chelsea Marcinko Webster, Account Coordinator – LBi

+1 404 267 7600, Chelsea.Marcinko(at)lbi(dot)com

About LBi

LBi is a leading independent global marketing and technology agency, blending insight, media, creativity and technological innovation to create business value. LBi has a global network of 1800 digital experts collaborating across 25 offices worldwide, two major US hubs in New York and Atlanta, a dedicated healthcare division and the boutique interactive agency, Syrup. A digital powerhouse, LBi helps companies decide whats next for their business and takes them there, with award-winning technical execution and best-in-class digital solutions. LBi is a pioneer in innovative technology that embraces human behavior, providing digital solutions beyond the browser to create lifelong value for brands and consumers. Clients include Sony Ericsson, SeamlessWeb, MasterCard Worldwide, General Electric, Coca-Cola, IKEA, Macys, CDM, William Grant & Sons, Bristol-Myers Squibb, WebMD, Bayer, Moneygram and National Grid.

http://www.lbi.com/us

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Los Angeles, CA (PRWEB) June 06, 2011

WOWIO, Inc., the holder of a US Patent for providing targeted advertisements in electronic books and operator of several online destination sites that allow for the delivery of content based on measured consumer demographics and behavior, announced today a partnership with VGMarket to provide a loyalty program using WOWIO eBooks as rewards. WOWIOs books have been specifically branded within a number of VGMarkets premiere consumer categories such as Videogames, Travel & Leisure, Technology, Automotive, Health & Wellness, and Cell Phones, among others.

VGMarket, a leader in market research has built an ongoing partnership with WOWIO to use eBook media to incentivize survey-takers in online research panels. “WOWIOs use of eBooks as rewards provides tremendous value and relevance for the user while increasing the availability of unique digital content for our members, says Keith Leeman, Vice President, Online Services at VGMarket. WOWIOs embedded advertising in eBooks affords us a highly effective means of engaging with our members. This is a very exciting feature from WOWIO, and the partnership really fits with our companies shared philosophy of continuous innovation, particularly with digital media.

As part of our growth strategy, we are always looking for innovative ways to create marketing and advertising campaigns, using eBooks as the vehicle and sometimes, as in this case, as rewards as well, says Brian Altounian, WOWIOs CEO. In our opinion, when advertisers subsidize the cost of eBooks, they help to increase the propagation of literacy and access to literature in an environmentally-friendly manner overall, our model creates a win-win-win proposition for publishers, consumers and advertisers.

To learn more about WOWIOs online destinations (http://www.wowio.com, http://www.drunkduck.com, http://www.popgalaxy.com) and WOWIOs advertising options, please visit http://www.studiowdigital.com.

About WOWIO

WOWIO holds a US Patent for providing targeted advertisements in electronic books and operates a collection of synergistic businesses that allow for the delivery of content based on measured consumer demographics and behavior:

Stockholm, Sweden (PRWEB) June 10, 2011

Today PlusFourSix kicks off the non-commercial beta for Kiwi, Europes first premium cloud based music service also offering music videos. Potential partners such as operators, handset manufacturers, retailers and media companies now has the possibility to try the service live in 20 countries throughout Europe.

The non-commercial beta includes a desktop client for PC and Mac as well as a mobile client for Android phones. An iPhone client as well as a TV interface will be available for the commercial launch later this summer. PlusFourSix has built one of the largest music databases in the world, with more than 11 million tracks and tens of thousands of music videos. Besides adding the visual element of the music videos into a cloud music service, PlusFourSix is also providing editorial playlists to enable a fast and easy way to discover new music and videos.

PlusFourSix provides Kiwi as part of their B2B business model and has closed deals with several distribution partners, which will be announced during summer. In some cases the service will be Kiwi branded and in other case partner branded and provided as a white-label service says Jan Nordlund co-founder and EVP Business Development at PlusFourSix.

There are some great music services out on the market already, but we believe that the music video feature is adding a valuable key element to address the needs of todays music consumers. There will be a huge amount of consumers in Europe paying for a cloud based music service within the next 3-4 years. Kiwi is the enabler for any company wanting to grab their own share of that market. says Niklas St

Frankfort, MI (PRWEB) June 10, 2011

Inspired by the success of his PADACS brand, international technology entrepreneur Raaj Menon has launched DROIDAX, a range of accessories for Android-based mobile devices, in the US and Australia.

Backed by Google, Android is Open Source-based software for mobile devices that has become the worlds best-selling smartphone platform. Currently, more than 200,000 apps are available for Android.

In less than a year since its launch, Mr. Menons PADACS brand of iPhone and iPad accessories has become extremely successful, with strong demand for its innovative products in the US and Australia.

Available online from http://www.droidax.com, DROIDAX is already accepting orders for its initial accessories for handsets from Samsung, HTC, Sony and LG. The company is offering the incentive of free shipping for orders worth more than $ 20.

The first DROIDAX products include screen protectors and anti-glare protectors, leather cases, batteries and memory for popular models including the Samsung Galaxy S; Samsung Galaxy S2; Samsung Nexus S; Samsung Infuse 4G; Samsung S8500 Wave; HTC Thunderbolt 4G; HTC Sensation; HTC My Touch 4G; Sony Ericsson Arc; and LG Optimus 2X

Raaj Menon said DROIDAX would appeal to people who liked to accessorise their mobile phones to make them more personal and practical. Were launching products for a few popular handsets in order to gauge the level of demand in the market, he said.

We plan to extend the range to support new handset models to be released in the coming months and add many more accessories to the DROIDAX catalogue. Prices will be very competitive and affordable.

About DROIDAX

DROIDAX is an innovative company that specializes in the design and development of accessories for Android-powered mobile phones and tablets. Committed to providing customers with quality, stylish products, DROIDAX works closely with its partners to deliver products that will enhance the user’s mobile device experience DROIDAX sells its products in the US, Canada and Australia.

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Singapore, Singapore (PRWEB) June 16, 2011

Stream Media Pte Ltd (http://www.streammed.com), the company behind MoVend, a unified mobile in-app billing platform, is announcing a partnership with MOL AccessPortal Sdn Bhd (http://www.mol.com) to offer MOLPoints, MOLs virtual currency, as a payment option.

MOL, which acquired Friendster in 2009, is the regional payment partner for Zynga Game Cards and Facebook Credits. MOL handles more than 60 million transactions worth over US$ 300 million from users annually, making this an enormous opportunity for mobile game developers to reach out to passionate MOL gamers in Asia. MOLPoints, one of the most used prepaid currencies in Asia, can be purchased online from over 500,000 outlets in Asia, thus making it easy for users to pay for mobile games and virtual goods.

We are excited with the partnership to allow Android users to buy games and apps using MOLPoints, says Chua Zi Yong, CEO of Stream Media. We are aware of the frustration that most users in Asia face when they want to buy apps but do not have credit cards to do so. And as such, this arrangement with MOL will open up the market for users, and for developers to finally able to build a profitable business.

Starting from today, MOLPoints users will be able to purchase in-game items from MoVend enabled games on their Android phones. Users will be able to download the MoVend-enabled games and apps at MoVends microsite (http://www.movend.com/mol) for free. Currently there are five games available at launch, and more titles will be released in the coming weeks. One such game is a Android trading card game, Arena 9, by Humble Gaming. For new game releases and updates, please visit the MOL Portal.

MOL is pleased to be able to have this opportunity to continue to maximize monetization solutions for application and game developers, as well as providing users with payment options that are safe and accessible, says Ganesh Kumar Bangah, CEO of MOL. We believe that by partnering with Stream Media, we are only serving to expand the channels through which both social gaming and interaction are introduced to the world.

Developers can start accepting MOLPoints payments today by signing up for their accounts at http://www.movend.com. The revenue share arrangement with developers will be 70% of the fulfilled sales revenue. Currently developers can utilize sales methods like try-and-buy, feature upgrades, virtual goods, subscriptions and donations. For more information, developers can contact Stream Media at sales(at)movend(dot)com.

About Stream Media

Stream Medias vision is to connect the worlds services and products via mobile. The company specializes in mobile software consultancy, content publishing/distribution and mobile payments. Its clientele include companies such as SingTel, M1, Sony Ericsson, MediaCorp, Sony and Dell.

Stream Media’s flagship product, MoVend, is a mobile in-app payment platform designed for Android, BlackBerry, Windows Phone 7 mobile application/game developers to drive in-app revenue. To do this, a single SDK is provided for easy integration with simple API calls. Within 10 minutes, developers can enable various payment options such as carrier billing, PayPal and MOLPoints in more than 40 countries. MoVend also features analytics, product management and DRM tools for developers to easily manage their mobile games and applications and subsequently better monetize their products. For more information, visit http://www.streammed.com.

About MOL AccessPortal Sdn Bhd

MOL AccessPortal Sdn Bhd (MOL) is one of Asias leading payment service providers. MOL handles over 60 million transactions with an annual payment volume of more than US$ 300 million. MOL leverages on a network of more than 540,000 physical payment collection points across more than 75 countries. It is also linked online to 88 banks in 9 countries worldwide. MOL was recognized as one of Asia Pacifics fastest growing technology companies in the Deloitte Technology Fast 500 Asia Pacific Awards 2010. MOL is headquartered in Malaysia with offices across Asia Pacific. For more information, visit http://www.mol.com.

Media enquiries may be directed to:

Fan Jing

Mobile: (65) 84889810

Email: media(at)movend(dot)com

Business and developer enquiries may be directed to:

Chua Meng Kiat

Sales Manager

Mobile: (65) 9067 5862

Email: sales(at)movend(dot)com

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London, UK (PRWEB) July 14, 2011

DigitalMR analysed over

Hyderabad, India (PRWEB) July 20, 2011

With the burgeoning sales penetration of mobile handsets, especially those high-end devices that support high-speed game plays, and the increasing levels of adoption for the same, we are launching 10 mobile games to our existing portfolio of 7 mobile games, said Mr. L. Maruti Sanker, managing director of 7Seas Entertainment Limited.

According to a Research and Markets survey, the global mobile gaming market will grow at a compound annual growth rate (CAGR) of 16.6 percent to reach $ 48 billion in 2014. Around 50 percent of mobile gamers are in the age group of 22-35 years, followed by 13-21 years and 35+ years (35 percent).

The new games that 7Seas launched today include Alexia The Great and The Fight 3D in the action category, MobiXonix, The Jars-I and The Jars-II in the arcade genre, Moto Riders and Rally Drive in racing and Air War 3D and Shoot Out in shooting and Catches Win Matches 3D in the sports genres.

The 10 mobile games, targeted at high-end mobile phones like Nokia, Motorola, LG, Samsung, Sony Ericsson, Micromax, Blackberry, BenQ, Pantech, Sagem, Sanyo etc. are distributed through leading aggregators worldwide through online distribution and various apps stores that enable mobile users to download these games at one go.

Of these, Rally Drive is a multi-player game and The Fight 3D, MobiXonix, Air War 3D and Shoot Out are multi-lingual and are available in English, Dutch, French, German, Italian and Spanish while Moto Riders and Rally Drive are available in all above languages except Dutch.

Mr. Sanker said that there are about 800 million mobile subscribers in India. Mobile gaming is the fastest-growing segment for games and with more smartphones flooding the markets, game apps stores are becoming increasingly popular. Mobile gaming is expected to reap up to ` 17.1 billion in revenues by 2015 in India.

Though, globally, the acceptance levels are more than encouraging, markets like the US, the European Union, India, China and Brazil are the most important markets in terms of new mobile gamers. A number of underlying factors contribute to this growth. First of all, the evolving mobile technology environment and better and faster wireless networks as well as more advanced and easy-to-use handsets that are enhancing the user experience, Mr. Sanker said.

Mobile gaming is benefiting from the expanding mobile access to the Internet and content services offered by the mobile network operators, in both developed and emerging markets. And, as the 3G networks are being rolled out, the handset use experience will be enhanced and data access costs reduced, throwing up more avenues of revenues for mobile game developers, Mr. Sanker said.

With the 3G roll out in the domestic market, data usage on mobile phones is expected to grow faster than never before. Mobile gaming market, which is presently pegged at ` 800 crore globally, is at ` 200 crore in India. This is expected to grow at a rate of 50 per cent year-on-year, Mr.Sanker added.

About 7Seas Entertainment Limited:

7Seas Entertainment Limited (formerly 7Seas Technologies Limited),currently trading on the Bombay Stock Exchange (BSE –7Seas scrip code 590116), is an independent IP-based game development company.The company currently has over 500 IP-based games across online, PC and mobile covering an unmatched, wide spectrum of genres. For more details on the games, log on to 7Seas official gaming portals are http://www.onlinerealgames.com, http://www.neodelight.com and http://www.mobizill.com.

PRESS CONTACT:

Mr.Venkat

Ph. +91-40-30686161/62

Email; info(at)7seasent(dot)com

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Atlanta, GA., San Mateo, Calif., and Stockholm, Sweden (PRWEB) October 05, 2011

The Salvation Army USA Southern Territory, DIDMO, creators of the award-winning Magmito mobile application creation solution and GetJar, the worlds largest free app store are pleased to announce that The Salvation Army Daily Cup Social Justice mobile application has been shortlisted as a finalist for The Effective Mobile Marketing Awards in the Most Effective Mobile Charity Campaign/Solution category. Sponsored by UpStream, Propel and OpenMarket, the awards will be handed out on November 3, 2011 in London.

Were absolutely thrilled to be recognized by such a distinguished panel of mobile industry judges for our important work alongside DIDMO and GetJar in bringing attention to social justice issues globally, said C. Mark Brown, Major, Community Relations and Development Secretary, The Salvation Army USA Southern Territory. This nomination will help us continue to spread the word.

The free Daily Cup Social Justice mobile app, which works on all phones, addresses important social justice issues through building awareness and encouraging donations of time and money from mobile consumers.

(PRWEB) October 06, 2011

The attendee list for the Location and Navigation Summit conference and exhibition has just been announced. 200 senior-level location and navigation executives are meeting in San Jose (on October 18-19) to analyse winning business strategies, discuss the converging markets and tackle business strategies for 2012.

Click here to see some of the delegates already attending

With the convergence of both the Location and Navigation markets, opportunities are arising within local search, reach and relevancy, alongside advertising and social location. These topics are all underplayed by the demand of the consumer, and what the end-user wants. Whether the automotive and LBS service providers are managing to live up to the high expectations of the consumer is another issue which clearly needs addressing.

The Location and Navigation Summit has been created to provide a much needed forum to address these challenges.

Naomi Hands, TheWhereBusiness VP North America & Europe, commented: Im really thrilled with the way the forum has shaped up, and that weve managed to bring such a cross section of the ecosystem together under one roof. Not only this but with case studies from global brands, were finally going to hear what is working and what isnt.

Additions to the speaker line-up include the likes of Head of Product and Engineering for eBay Local, Senior Advanced Technology Engineer for BMW, Product Management Lead, Local Mobile Advertising, at Google, and MTV Networks Senior Director, Business Development, International Digital Media.

These industry trailblazers will join the likes of Apple, General Motors, Delphi, Sprint, Tasti D-Lite, Placecast, JiWire, OMD, Mastercard, RIM, Panasonic, Nokia, Georillas, T-Mobile, Palm, CSR, Sony Ericsson, Trimble Outdoors, Urban Mapping, Factual, Yahoo! and many more.

The event has also attracted sponsors from some of the biggest names in the industry. TomTom are confirmed as Gold Sponsor of the event, as well as deCarta (local search sponsor), Localeze (Co-Sponsor) and an array of exhibitors.

Naomi Hands also commented With such support from associations such as the Mobile Marketing Association, Wireless Communications Alliance, the Location Forum, and Location Based Marketing Association, we really do have full industry backing for this event.

To see a sample of who else will be at the event, click here

Contact:

Naomi Hands

VP North America & Europe

TheWhereBusiness

naomi(at)thewherebusiness(dot)com

About TheWhereBusiness

TheWhereBusiness publishes news and events for those involved in the navigation and location ecosystem. Through high-end B2B conferences, we connect people across the industry, provide market leading intelligence and enable companies to capitalise on emerging business opportunities in location-based services, navigation, geoweb, tracking and mobile advertising; basically, anything that involves location, context or maps! Through continuous independent research with hundreds of companies and dedicated journalists, our news portal keeps you one step ahead of an industry in flux, and our events provide key networking forums for the industry.

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